Hallie Hyatt is a Certified Permanent Makeup Artist located in beautiful San Francisco, California. Her interest in permanent cosmetics came from her own experience.  For years Hallie struggled with a very uneven, asymmetrical brow shape and was constantly frustrated with the amount of time it took to apply brow makeup. Wearing sunglasses was especially frustrating because due to the uneven shape one brow would peek out higher than the other. Discovering permanent makeup was a revelation and inspired her to become a permanent makeup artist. The best reward in this business is when a client comments that they cannot believe how much easier their routine has become, that they can't stop staring at themselves in the mirror, or that they wish they would have done their permanent makeup sooner!

Hallie brings her enthusiasm for helping others to every interaction with her clients. Clear communication and client preference are the foundation of each client consultation. Hallie believes that makeup is a very personal choice and there is no such thing as a one-size-fits all approach.

In her ongoing pursuit for knowledge she trains with leading permanent makeup experts on a quarterly basis. Hallie believes expanding her knowledge base and staying up to date on technological advancements and trends provides the most well-rounded skill set possible to her clients. Her motto is to never stop learning because you can always take your skills to the next level.

Hallie is a member of the Society of Permanent Cosmetic Professionals (SPCP), the largest non-profit association for this industry. SPCP members are held to the highest technical and safety standards.